International Association of Business Communicators's Brand Guide

The International Association of Business Communicators is a global network of communications professionals.

IABC's brand guide is formal and detailed. The brand guide includes:
  • Brand Value
  • Brand Personality
  • Tone of Voice
  • Logo Anatomy
  • Logo Usage
  • Clear Space and Minimum Size
  • Logo Variations
  • Logo Misuse
  • Color Palette
  • Brand Application Examples
  • Typography
  • Imagery
  • Social Media Usage
  • Symbol Usage
 

Try our Brand Voice Builder Tool

Define your persona, tone, language & purpose; then create messages using your brand voice.

Start Now

Brand & Positioning Services

Talk to our consultants about creating a powerful market position.

Brand & Positioning
[register_popup]