Slack's Brand Guide

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Slack's Brand Guide
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Slack is a messaging app for business that connects people to the information they need.

Slack's brand guide is detailed and formal. It focuses on different aspects of the brand. The brand guide includes:

Brand Identity
Brand Personality
Tone of Voice
The Symbol called Octothorpe
Logo Usage
Logo Misuse
Color Palette
Color Combinations
Typography
Lockup Variations
Illustrations
Icons
Photography
Videography
Legal Terms
Trademark Rules

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