Something that really just builds the juices of the company to say we really want to do this.
And again, it should really just be stimulating and exciting. That's why it's called a big hairy audacious goal. But a Big Hairy Audacious Goal is really about something that feels tangible, that feels really exciting and can get the team rallied to accomplish it.
So in your organization, if you haven't created some Big Hairy Audacious Goals: do it. Create some excitement in the organization, put them out there, and get everybody rallied behind to accomplish something big and something hairy.
That's BHAGs.
Thanks for joining me for a Morning Breakthrough. See ya everybody!