Visa's Brand Guide

Visa is a financial services company that facilitates electronic funds transfers through Visa-branded cards.

Visa's brand guide is modern and elegant. The brand guide includes:
  • Introduction
  • UX Principles
  • Tone of Voice
  • Brand Mark (Logo) Usage
  • Sizing and Spacing
  • Word Mark Usage
  • Sensory Elements
  • Color Options
  • Viewports
  • Card Art
 

Try our Brand Voice Builder Tool

Define your persona, tone, language & purpose; then create messages using your brand voice.

Start Now

Brand & Positioning Services

Talk to our consultants about creating a powerful market position.

Brand & Positioning
[register_popup]