Love to Ride's Brand Guide

Love to Ride is an online platform using behavior change to get more people riding bikes.

Love to Ride's brand guide is filled with engaging colours and statements. The brand guide includes:
  • Mission Statement
  • Logo and Icon
  • Logo Introduction
  • Sizing & Exclusion Zones
  • Colour Palette
  • Typography and Typefaces
  • Typography Guideline and Examples
  • Icons and Illustrations
  • Printed Material Guilelines
  • Digital Usage

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