NASA's Brand Guide

The National Aeronautics and Space Administration is an independent agency of the U.S. federal government responsible for the civilian space program, as well as aeronautics and space research.

NASA Graphics Standards Manual is published in 1975 and it's 60 pages long. It has very long descriptions and hand drawings. It also includes:
  • Letter from the Administrator
  • Logotype and Font
  • Brand Colors and Usage Examples
  • Color Standards
  • Logo Do's and Don'ts
  • Mission Symbols and Seal
  • Reproduction Art Examples
  • Typing Style on Printed Materials
  • Typography and Fonts
  • Grid Formats
  • Signs
  • Motor Vehicle Identification
  • Aircraft Markings
  • Spacecraft Markings

Try our Brand Voice Builder Tool

Define your persona, tone, language & purpose; then create messages using your brand voice.

Start Now

Brand & Positioning Services

Talk to our consultants about creating a powerful market position.

Brand & Positioning