FirstGroup's Brand Guide
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Guide
FirstGroup's Brand Guide
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Website
FirstGroup's Website
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LinkedIn
FirstGroup LinkedIn
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All Guides
All Brand Guides
FirstGroup plc is a multi-national transport group that operates transport services in the United Kingdom, Ireland, Canada and the United States.
FirstGroup's brand guide is plain and clean. The brand guide includes:- Introduction
- Brand Strategy
- Business Structure
- Logo Usage
- Clear Space and Minimum Size
- Logo Misuse
- Color Palette
- Typography
- Photography
- Iconography
- Printed Materials
- Brand Application Examples
- Co-branding
- Sub-branding
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