Gather New Messages
  • Create Messaging From Your Strategic Plan
  • Scan A Website To Collect Messages
  • Gather Headlines From Web Page
  • Write Your Own Message
  • Create Headlines From My Positioning
  • Create Messaging From Competitor
    • Sales
    • Shared
    Give your marketing, sales and product teams a clear view of the competitive landscape.
    • Website
    • Private
    Give your marketing, sales and product teams a clear view of the competitive landscape.

Set a powerful foundation with effective messaging.

A well-defined brand voice should resonate with your audience. Utilize Frictionless to create personas, identify tone, and build messages that engage your audience with lightning speed.

Get the full power of Frictionless.

Competitor Analyzer
  • Big Competitor
  • Little Competitor
  • Dark Horse
  • Alternative
  • Brand
  • 6/10
  • 3/10
  • 8/10
  • 7/10
  • Positioning
  • 9/10
  • 4/10
  • 2/10
  • Security
  • 3/10
  • 4/10
  • 8/10>
  • Certifications
  • 9/10
  • 6/10
  • 5/10
  • 1/10>
  • Compliance
  • Yes
  • No
  • Yes
  • Yes
 Growth Playbooks
B2B SaaS Playbook

  • Reach   6 - 10 Touch points

    • Organic Search
    • Paid Search
    • Authority Building

  • Prospect   5 - 8 Touch points

    • LinkedIn Advertising
    • 1:1 E-Mails
    • Retargeting

  • Registration   2 - 3 Touch points

    • Validation Media
    • Proof Tools
    • Loss Leader Offers

  • Onboarding   1 - 2 Touch points

    • User Studies
    • E-Mail Automation
Consultant Playbook

  • Reach   8 - 12 Touch points

    • Organic Search
    • Paid Search
    • Authority Building

  • Prospect   5 - 8 Touch points

    • LinkedIn Connections
    • 1:1 E-Mails
    • Retargeting

  • Lead   2 - 3 Touch points

    • Validation Media
    • Proof Tools
    • Loss Leader Offers

  • Opportunity   1 - 2 Touch points

    • Digital Sales Room
    • Case Studies
    • E-Mail Automation
AI Strategy Builder
  • Value Propositions
  • We're the 5%. Expertise in cyber secuirty exceeds 95% of security professionals.
  • Platform Agnostic. Never be forced into a secuirty infrastructure.
  • Brand Voice
  • Persona We are Practical and Steadfast.
  • ToneWe sound Authentic and Personal
  • Positioning
  • Elevator Pitch A unique blend of expertise and software for ultimate security.
  • Flag In The GroundWe believe defense is the best offense.
  • Offerings
  • ServiceCyber Assessment: Evaluate to win.
  • ProductDetection Platform: Real-time response.
  • Core Values
 Messaging Library

  • Stay Ahead, Not Overwhelmed: Manage deadlines, documents, and details seamlessly. Let technology transform your legal process.

    • Rewrite with AI
    • Lawyer
    • Sales

  • One Tool. Infinite Possibilities: Whether you're tracking billable hours, scheduling client meetings, or organizing evidence, we're the comprehensive solution your firm has been waiting for.

    • Rewrite with AI
    • Paralegal
    • Ads

  • From Chaos to Clarity: Dive into the details without drowning. Keep every case organized, accessible, and on track.

    • Rewrite with AI
    • Managing Partner
    • Website