Seagate's Brand Guide

Seagate Technology is a provider of electronic data storage technology and solutions. The company's principal products are hard disk drives (HDDs).

Seagate's brand guide is detailed, modern and well-designed. The brand guide includes:
  • Mission
  • Story
  • Brand Purpose, Promise and Experience
  • Brand Pillars
  • Brand Values
  • Brand Personality
  • Brand Messaging
  • Tone of Voice
  • Editorial Guide
  • Brand Identity
  • Logo Variations
  • Logo Anatomy
  • Clear Space and Minimum Size
  • Co-branding
  • Logo Usage
  • Logo Misuse
  • Sub-branding
  • Color Palette
  • Typography
  • Visual Elements
  • Iconography
  • Infographics
  • Illustrations
  • Photography
  • Videography

Try our Brand Voice Builder Tool

Define your persona, tone, language & purpose; then create messages using your brand voice.

Start Now

Brand & Positioning Services

Talk to our consultants about creating a powerful market position.

Brand & Positioning