Alienware's Brand Guide
Alienware is an American computer hardware subsidiary of Dell. Their product range is dedicated to gaming computers which can be identified by their alien-themed designs.
Alienware's brand guide is elegant with the contrast of black and white.
The brand guide includes:
- Brand Tone of Voice
- Logo Primary and Alterante Usages
- Color Palette
- Primary and Web Typefaces
- Clear Spaces for Text
- Call-to-Action Design
- Grid Design Example
- Illustrations for Different Products
- Photography Guideline
- Brand Identity with Partner Assets