Analyze Your Market

Discord's Brand Guide

Discord's Brand Guide
Pin It

Discord is a VoIP, instant messaging and digital distribution platform designed for creating communities. Users communicate with voice calls, video calls, text messaging, media and files in private chats or as part of communities.

Discord's brand guide is playful, informal and designed with vibrant colors. The brand guide includes:
  • Brand Introduction
  • Brand Identity
  • Mission and Vision
  • Brand Positioning
  • Tone of Voice
  • Logo Usage
  • Clear Space
  • Symbol Usage
  • Wordmark Usage
  • Tagline Usage
  • Icon Usage
  • Logo Placement
  • Logo with Color Combinations
  • Logo Do's and Don'ts
  • Color Palette
  • Color Usage Do's and Don'ts
  • Color Scheme Do's and Don'ts
  • Typography
  • Typography Do's and Don'ts
  • Brand in Action
 

Build Your Brand Positioning

Ready to research your market and define your brand?

Build Your Brand Strategy

Brand & Positioning Services

Talk to our consultants about creating a powerful market position.

Brand & Positioning

Explore Other Brand Guides