EDGE's Brand Guide

EDGE (“Excellence in Design for Greater Efficiencies”) provides market leaders with the opportunity to gain a competitive advantage by differentiating their products and adding value to the lives of their customers.

EDGE's brand book is simple and straightforward. The brand guide includes:
  • Introduction and Vision
  • Company History
  • Color Palette
  • Logo Anatomy
  • Logo Variations
  • Logo Usage
  • Clear Space and Sizing
  • Logo Misuse
  • Co-branding
  • Typography
  • Tagline Usage
  • Pattern Usage
  • Imagery
  • Brand Application Examples
  • Printed Materials
  • Videography
  • Social Media Usage
  • Brand Attributes (Identity)
  • Tone of Voice
 

Try our Brand Voice Builder Tool

Define your persona, tone, language & purpose; then create messages using your brand voice.

Start Now

Brand & Positioning Services

Talk to our consultants about creating a powerful market position.

Brand & Positioning

Join and get access to tons of content, courses and tools.

  • Free access with premium upgrades.
  • Courses, content & tools.
  • Built for teams.
  • SaaS & tech specific expertise.
No Fields Found.