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Andy Halko
Andy Halko
Founder & CEO

I built Frictionless to revolutionize market research and go-to-market strategy leveraging turn-key methodologies and AI.

Hey, where’s the roadmap at? Well, we are working on an updated version to publish as we have planned some big changes in 2025.

We’ve helped over 500 people improve their strategy and marketing with Frictionless, but one of the biggest pieces of feedback we received was that the platform was overwhelming with everything it could do. Even though we are seasoned entrepreneurs and developers, we still fell into the trap of building relentlessly.

In 2025, we will continue to expand a lot of our exciting features around web auditing, competitor analysis, search auditing and AI brand audits to give Frictionless users an inside track to their market.